Google Dynamic Remarketing Pro for PrestaShop

Features and advantages

• the module uses the global page tag which is a new implementation method along with tracking new events: view_search_results, view_item_list, view_item, add_to_cart, purchase
  
• possibility to select the identifier of the products passed by the module so that it agrees with the same one we pass in the XML file with the list of products for Google Shopping (product id, product-id_attribute-product, index / reference, ean13)
• the module is 100% compliant with the technical documentation of Google Dynamic Remarketing integration
• prestashop support 1.5.x, 1.6.x, 1.7.x, 8.x
  

More arguments for using dynamic re-marketing

• Ads tailored to your productsor services: link your product or service data file with dynamic ads, scaling your ads to cover your entire offering.
• Simple but effective data files: create basic data files with .csv, .tsv, .xls or .xlsx extensions. The AdWords product and service recommendation system will select products and services from the data file, determining the best set of products for each ad based on a visitor's popularity and browsing history on your site.
• High-performance layouts: AdWords predicts which dynamic layout will perform best for the user, destination and platform on which the ad will be displayed.
• Real-time rate optimization: with improved CPC and Conversion Optimizer, AdWords calculates the optimal rate for each display.