The DomodiPixel module supports the management of product campaigns run on the Domodi and Allanii websites. Thanks to DomodiPixel, we can ensure even better product positioning and more precisely select marketing communication channels that support sales. The tool provides information not only about completed transactions, but also about products that were added to the cart but the sale was not finalized. With this knowledge, we can actively support the completion of transactions by using internal remarketing and positioning on the offer listing. In the event of a change in the product's availability status in the store, DomodiPixel will enable us to react quickly, which will translate, among other things, into reduced costs.