Facebook Pixel Tracking dla Prestashop 1.5.x oraz 1.6.x Expand

Facebook Pixel for Prestashop 1.5.x 1.6.x 1.7.x

The module allows you to integrate the store with Facebook Pixel, the module integrates with standard events such as adding a product to the shopping cart, starting shopping, order confirmation, choosing a payment method, visiting a product or category card, or simply displaying the page, Thanks to pixel Facebook you can perform measurement or optimization and create audience groups for advertising campaigns, you can also use actions taken by audiences on your website on different devices to carry out more effective advertising campaigns.

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Facebook Pixel for Prestashop 1.5.x 1.6.x 1.7.x

Facebook Pixel for Prestashop 1.5.x 1.6.x 1.7.x

The module allows you to integrate the store with Facebook Pixel, the module integrates with standard events such as adding a product to the shopping cart, starting shopping, order confirmation, choosing a payment method, visiting a product or category card, or simply displaying the page, Thanks to pixel Facebook you can perform measurement or optimization and create audience groups for advertising campaigns, you can also use actions taken by audiences on your website on different devices to carry out more effective advertising campaigns.

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Features and benefits of the module

  • supported standard events: Purchase (purchase tracking), InitiateCheckout (start of purchase process), ViewContent (display product page), PageView (page view), AddPaymentInfo (payment method selection), ViewCategory (display product category), AddToCart (adding product to cart ), CompleteRegistration (ending customer registration) , AddToWishlist (adding to wish list), Search (search on store)
  • the possibility of selecting the identifier of the products transferred by the module so that it would match the same as in the XML file with the list of products for Facebook (product id, ProductID-product_id_id, index / reference, ean13)
  • the possibility of adding a prefix to the product id (eg when we pass products in the xml file where product id has an additional prefix)
  • for each event, parameters are passed in accordance with the Facebook pixel specification
  • full multistore support
  • does not require modification of files / easy installation

More on Facebook Pixel:

https://www.facebook.com/business/help/742478679120153?helpref=faq_content

Data sheet

Prestashop 1.7.x support Yes
Prestashop 1.6.x support Yes
PrestaShop 1.5x support Yes
Free updates (1 year) Yes
Easy installation Yes
Module approved by PrestaShop Yes

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Facebook Pixel for Prestashop 1.5.x 1.6.x 1.7.x

Facebook Pixel for Prestashop 1.5.x 1.6.x 1.7.x

Moduły / Integracje / Modyfikacje / Sklepy PrestaShop

PrestaDev.pl to agencja interaktywna działającą od 2009 roku, specjalizująca się we wdrożeniach sklepów internetowych opartych o platformę Prestashop. Zapewniamy naszym Klientom kompleksową obsługę i wspieramy na każdym etapie, od koncepcji, przez wdrożenie, po opiekę i rozwój sklepu, specjalizujemy się również w pisaniu integracji z hurtowniami, systemami sprzedażowymi oraz modułów pod specyfikację klienta, działamy na każdym europejskim rynku e-commerce. Nasze moduły można znaleźć również w oficjalnym sklepie z dodatkami Prestashop Addons Store.